Mastering Social Media

MASTERING SOCIAL MEDIA WORKSHOP

Social media is today’s word-of-mouth.

Our Mastering Social Media workshop will teach you the tools you need to master this powerful medium and expand your business. With a new understanding of social media, you’ll

discover what attracts customers to your shop and learn how to keep them coming back!

You Will Learn:

Social media terms.

Social media websites.

Reviews vs. Word-of-mouth advertising.

Social media marketing.

Integrating social media with your website.

FACEBOOK, YELP AND GOOGLE – YOU WILL LEARN:

How social media works.

Why they’re important for your business.

Setting up and using a business profile page.

How to gain followers.

Getting and responding to reviews.

Checking and understanding analytics.

Linking your social media pages to your website.

LENGTH OF WORKSHOP: 3 DAYS

Prerequisite:

Online Courses:

Using the Internet.
Introduction to Yelp.
Introduction to Facebook.
Your Google Business page.

Know These Skills:

How to copy and paste.
How to access your email on the laptop you’ll bring to class.
How to upload pictures.

Clients must bring to the workshop:

Laptop
Passwords for your social media accounts.

I now have all the tools I need to master my shop’s social media. I can’t wait to go back to the shop! – K.W.

I considered myself an experienced social media user before the class and even thought I had a firm grasp on how it was used for marketing. I’ve realized that I was 100% incorrect and that I have a lot of room for growth and improvement. – R.B.