Driving Profitability and Growth in Your Collision Repair Shop

Before we go full throttle into a new year, it’s time to take a pause and give ourselves a self-assessment. Did you prioritize educating your customers or start really tracking your profitability? We’ve […]
What in the World Does KPI Stand For?

KPIs are powerful tools for measuring performance, making data-driven decisions and improving communication across your business. For any business owner, KPIs serve as… Check out Erkan’s entire column in […]
From Awareness to Advocacy: How Educating Your Customers Can Drive Trust, Loyalty, and Referrals

While visibility is crucial, earning a customer’s trust goes far beyond just getting them to walk through your doors. It’s about educating them on the repair process, setting clear expectations, […]
Executive Time: Taking Control of Your Business’s Future

Here’s the thing: Even though we live in a world where it feels like actions are all that matter, the truth is that your journey starts with something you can’t […]
Understanding Your Customer Base to Drive Growth and Profits

In my previous article, I shared some foundational strategies for running a profitable collision shop, and one key point we touched on was the importance of understanding your customer base. […]
Will the Real Business Owner Among You Please Stand Up?

Getting to the point of running and owning a successful collision repair facility — and not just seeing it as a job — takes time and hard work. But it […]
Do You Have a Hiring Blind-Spot?

Overcoming Staffing Challenges in the Automotive Repair Industry Running an automotive repair shop comes with its share of challenges, but one of the most critical is finding and retaining […]
Use a Profit Formula for Collision Shop Success

My experience spans two-person collision shops to larger multi-shop operations (MSOs) with millions in annual sales. Regardless of size, one common theme emerges: profitability. It’s often assumed that profitability concerns […]
How to Keep Your Pipeline Full as a Collision Shop Owner

In the collision repair industry, a constant stream of work is key to both profitability and sustainability. The nature of the business means that delays can occur—whether it’s waiting on […]
DRIVE TOP 20 Collision Annual Conference

2024 DRIVE TOP 20 COLLISION CONFERENCE LOCATION: Dave’s Auto Body, Green Bay, WI Owner: Jessica Senn DRIVE Master Coach, Cassaundra Croel, offers a few insights to […]