Event will be held September 14th through the 17th in Las Vegas
DRIVE is delighted to announce that Babcox Media has been chosen as the Official Media Sponsor for the upcoming DRIVE EXPO, set to take place from September 14-17 at the beautiful Westgate Hotel & Casino in Las Vegas, Nevada.
This partnership brings together DRIVE, the largest coaching and management training company in North America, with Babcox Media, a leader in digital and print media platforms for the automotive aftermarket industry. Babcox Media boasts renowned brands such as “Shop Owner,” “BodyShop Business,” “Tire Review,” and “Fleet Equipment.”
The DRIVE EXPO is a four-day industry event that will offer hands-on management training sessions, presentations by industry leaders, software demonstrations, exhibitions, and various networking opportunities exclusively tailored to today’s shop owners. Workshops are always a key element of each DRIVE EXPO. The 2023 event will include over 20 workshops including Recruiting the Right People, World Class Customer Experience in addition to the important management skill of Leadership. On Friday night DRIVE will celebrate and award successful shop owners at the annual Awards Dinner. The 4-day event will culminate on Saturday night with the ‘world famous’ theme party. Plus, vendors and industry leaders will be a part of the EXPO floor.
Babcox Media will have a pivotal role at the EXPO, encompassing various activities and initiatives. They will actively promote the event throughout the auto aftermarket industry, ensuring widespread awareness and participation. Furthermore, Babcox Media will take the lead in creating an exclusive series of newsletters that will be distributed daily in September. These newsletters will provide valuable industry insights, updates on the event, and other relevant information to keep attendees and the wider audience informed and engaged.
Overall, Babcox Media’s involvement at the DRIVE EXPO and their efforts in promoting the event and delivering exclusive content through newsletters will contribute significantly to the overall experience and success of the event.
David Saline of DRIVE
David Saline, Vice President of Sales and Service for DRIVE, emphasizes the significance of the partnership with Babcox Media in “enhancing the overall experience for shop owner attendees.” He expresses confidence in the collaboration, as DRIVE has worked closely with Babcox for several years, fostering a strong working relationship.
Andrew Markel of Babcox
“We are pleased to be the ‘Official Media Partner’ for the Drive Expo,” said Andrew Markel, director of technical content for Babcox Media. “The Drive Expo is a unique event that empowers and educates shop owners with a unique blend of training and coaching over four days.”
About DRIVE EXPO – DRIVE EXPO stands out in the automotive aftermarket industry because it is tailored to shop owners. This group of business owners get the unique opportunity to learn and talk to industry leaders, network with fellow shop owners, and participate in workshops and training sessions across the auto repair, truck repair, collision and tow segments of the business.
About Babcox Media – Founded in 1920, Babcox Media (Babcox.com) is the leading business-to-business, multimedia content provider for the transportation industry. The company’s portfolio includes highly respected and influential brands within the auto care, tire, performance, collision, commercial trucking, auto dealer, powersports and enthusiast markets.
About DRIVE – North America’s leading management training and software company, DRIVE caters to independent auto repair, collision, truck and tow business owners. With a history of over 30 years, DRIVE offers cutting-edge workshops, coaching, marketing solutions and software specifically designed to help and empower these professionals, The company’s comprehensive resource suite of tools aims to enhance and drive success for all clients.
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